Timeless

Exhibition Branding (Concept Project): Timeless is a conceptual exhibition identity inspired by the work of Herbert Bayer and Armin Hofmann, two influential designers who challenged traditional norms and helped shape modern graphic design. This project includes a fully designed book and a supporting poster, drawing from their shared emphasis on structure, typography, and experimentation. I focused on translating their design philosophies into a cohesive visual system while still adding my own perspective. Through this project, I explored more refined typographic systems and layout structures, strengthening my ability to design with intention while balancing creativity and clarity. It reflects my appreciation for design history and my ability to apply those foundational principles in a contemporary way.